Market LOHAS is proud of our associate Jenn's contribution to the FOODIE ‘Feed Me’ Team APP!
featured as part of the Boston Innovation Tech event.
Ever wonder if there is a healthy natural foodie connection near by? FEED Me = Savory food + convenience. “Feed Me,” is a high-octane food truck locator and rating app
Could this be used to track local healthy food trucks in urban deserts? Is this a local health food stores or Whole Foods Market mobile opportunity? We’re happy to see the addition of a HEALTHY and LOCAL Food Truck Option!
Full Article Link: http://bostinno.streetwise.co/channels/technologies-from-the-brink-glimpses-of-northeasterns-innovation-expo-rise
#naturalproducts #naturalfoodie #LOHAS #foodtech #BostonMA
Beyond the Natural Label: 2016 Healthy LOHAS Shopper Survey Reveals What's Next - #NaturalProducts Trends for @NatProdExpo
Market LOHAS Releases 10th Annual Healthy Natural Shopper Marketing Study Insights for Natural Product Expo West.
Boston, MA (March 8, 2016) - Health and eco-minded consumers are looking beyond natural labels to organic, non-GMO and grass fed label claims, according to the 2016 Market LOHAS MamboTrack consumer research survey.
The annual study, in its tenth year, found that eight in ten health-conscious consumers want to see a natural products certification similar to the USDA organic seal. This year, only about one in three said ‘all natural’ was a key purchase factor. ‘Brand that I trust’ (46%) trumped natural claims.
The study found that natural products shoppers are reading ingredient labels, seeking non-GMO and organic certifications along with other health and nutrition indicators. Products free from antibiotics, pesticides, and added sweeteners topped the list of shopper concerns for 2016, along with food safety and contamination.
Among other findings: indent bullets
Contact Market LOHAS MamboTrack Research to learn about healthy natural consumer trends, eco shopper marketing promotions, research and content marketing solutions and to purchase the full 2016 MamboTrack Research Report and custom insight
The 2016 Market LOHAS 10th Annual MamboTrack Natural and Organic Consumer Survey was launched online among 1000 health-conscious shopper panelists in December 2015 to delve healthy natural shopper habits & industry trends.
Special 2016 Market LOHAS MamboTrack Annual Survey Topics included:
The 2016 Health & Natural Consumer Study Market Research Report & custom natural category insights will be available for purchase
Study Release: March 2016 for Natural Product Expo West
Market LOHAS services connect YOUR health & natural and sustainable brand to consumers and organizations.