How to Get More Health Conscious Shoppers in Your Store. Organic Produce Network Shares LOHAS Survey Tips & Insights for Natural Product Brands & Healthy Retailers! #NaturalProdExpo #naturalproducts #naturalretailer #consumertrends
How can natural and organic brands and healthy retailers better understand the needs and wants of their CORE Consumer to meet the needs of health conscious consumers?
Thanks to our LOHAS industry friends @Organic Produce Network for sharing our 2017 Market LOHAS Health & Natural Shopper Study insights & Tips about the right mix of natural & organic produce & ‘Clean Label’ products, buying ‘fresh and local’ to attract and engage with healthy consumers!
How to Get More Health Conscious Shoppers in Your Store
Health conscious consumers are not only changing what they shop for but also how and where they shop. According to the 2017 Market LOHAS (Lifestyle of Health and Sustainability) Health and Natural Consumer Survey Study,, health conscious consumers surveyed say that they are influenced by health and the environment and they are voting with their wallets.
Survey highlights include:
The survey is in its eleventh year. Learn more at http://www.marketlohas.com
Organic Produce Network:
followed OPNnow on Twitter – https://twitter.com/OPNnow
Market LOHAS on Natural Expo Climate Action Day - 2017 Market LOHAS Survey: Consumers are Shopping Green Values #ClimateActionDay #ExpoWest #GreenConsumer #marketresearch
Market LOHAS participated in the first #Climate Action Day at Natural Product Expo on March 8 sponsored by our friends at New Hope 360 and the Climate Collaborative. Market LOHAS is inspired and we Agree with the #ClimateDayTalk comment by Eric Pierce of New Hope/NEXT who said
“It is time for brands to get serious about building positive climate action into their marketing.”
Our 2017 Market LOHAS Health & Natural Consumer Study reveals that conscious consumers seek brand transparency and ARE ‘shopping their (green) values’ due to health and environmental concerns.
More details on the full 2017 LOHAS Health and Natural Consumer Study Report released for Natural Product Expo.
image credit: Climate Collaborative and New Hope 360
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